Sunday
Feb042018

A New York Decade: An Interview with CrossFit Journal

On Inside the Affiliate, we are continuing the celebration of CrossFit South Brooklyn's 10-year anniversary, with a new interview I recently did with the CrossFit Journal, titled "A New York Decade." Check it out for answers to questions such as whether I think an affiliate could start in a park today like CFSBK did in 2007, the difference between running an affiiate then and now, and my single best piece of advice for rookie or new affiliates. Give it a read!

Thursday
Jan042018

Inside the Affiliate on the CrossFit Podcast

At the end of 2017, I was invited to join the CrossFit Podcast and share my reflections on 10 years of running CrossFit South Brooklyn, 256 days of cold showers, and two tattoos. Check it out!

Wednesday
Jan032018

Something for Everybody and Every Body at Your CrossFit Gym

As shared in my previous two posts, if you're new here, you probably found us because the CrossFit Journal team spent a week hanging out at CrossFit South Brooklyn (CFSBK) last summer in honor of our 10-year anniversary, and released a series of videos about our gym called "Inside CrossFit South Brooklyn." We are reposting some of these videos on Inside the Affiliate (click here for the full list of videos). Today, we're highlighting "Fit 55+," which shares more about how and why CFSBK strives to offer something for everyonein this case, a class specifically for our 55-years-old and up population. 

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Wednesday
Nov222017

The Case for Increasing Variety at Your CrossFit Gym


Welcome, new readers! As shared in my previous post, if you're new here, you probably found us because the CrossFit Journal team spent a week hanging out at CrossFit South Brooklyn (CFSBK) last summer in honor of our 10-year anniversary, and is releasing a series of videos about our gym called the "Inside CrossFit South Brooklyn." We started this blog, Inside the Affiliate, in 2013 in the interest of open-sourcing and sharing best practices for running a CrossFit affiliate. As promised yesterday, we will be reposting each video on Inside the Affiliate as they come out (click here for the full list of videos). Today, we're highlighting "Variety," which focuses on our wide variety of classes, the principles uniting each class, and the reason we have so many—such as barbell-free circuit training, yoga, active recovery, and postpartum and age-specific classes. In total, CFSBK's coaching staff supports more than 100 classes per week.

Click to read more ...

Tuesday
Nov212017

Inside CrossFit South Brooklyn

Welcome, new readers! My name is David Osorio, and I am the owner of CrossFit South Brooklyn (CFSBK), the first CrossFit gym in Brooklyn, New York. We started this blog, Inside the Affiliate, over four years ago in the interest of open-sourcing and sharing best practices for running a CrossFit affiliate. If this is your first time visiting, you're probably here because you watched one or more of the incredible videos produced by Michael Dalton and the rest of the CrossFit Journal crew, who spent a week hanging out with us over the summer of 2017, in honor of CFSBK's 10th anniversary. We are so humbled and excited to further our platform beyond this blog for sharing information about what works well for CFSBK. Below is the full list of the videos released so far in the "Inside CrossFit South Brooklyn" CrossFit Journal series. We will be reposting each video as they come out and after you're done watching, we hope you stick around to read some articles!

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Sunday
Aug202017

10 Things I've Learned in 10 Years of Owning a CrossFit Gym

CrossFit South Brooklyn’s 10-year anniversary is this month and as it approaches, I've been thinking about many things I've learned in my 10 years of owning an affiliate. 10 of them are below...

1. Treat your employees the way you would want to be treated.

I started my career at a globo-gym in Manhattan, where I learned that the fitness industry has a high turnover rate. When I hired my first coach at CFSBK, I was determined to reverse that trend. 10 years in, we are fortunate to have had very little turnover. I believe this is largely because we've tried to create a work environment and compensation structure that enables coaches to plant their roots and view being a CrossFit coach as a career and not a side job. It is important to have an open dialogue with your employees about their financial needs and what the gym can realistically do for them, and to help them think through steps to creating additional revenue streams if they are motivated.

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Tuesday
Jul042017

Choosing Membership Management Software for Your Gym, Plus a Q&A with Zen Planner

When it comes to managing our membership, CrossFit South Brooklyn has come a long way since our days at St. Mary’s Playground in Brooklyn. We started off not with a software system but with the honors system, which included a pencil pouch for keeping cash and a paper log and pen for signing in. In early 2013, with our membership body in the hundreds, we knew two things: we needed an upgrade, and we weren’t software developers. Around the same time that we built out our front desk, we knew we needed to delegate this aspect of our management and we began flirting with some companies and their software systems. Eventually, we chose Zen Planner, both for their software and their people. There are a number of factors to keep in mind when choosing membership management software, but for now, I’ll share our experience and some factors that influenced my decision.

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Tuesday
Jul042017

How to Run a Preschool Class at Your CrossFit Gym

ITA comrades! A couple weeks ago, our friends over at Box Pro Magazine interviewed me about running a preschool class at CrossFit South Brooklyn. (As you might remember, we wrote about this before in our article, "5 Things I've Learned from Working with 5-Year-Olds.") I share some new thoughts in Box Pro's great article, and would love for you to check it out HERE!

Happy reading!

Saturday
Jan142017

Why You Should Write Out the Core Values of your CrossFit Gym

Last October, I went to a Box to Business seminar in New York City, hosted by Jason Khalipa from NC Fit and Jarret Perelmutter of BRICK Sport Performance. The seminar took place over a couple days, during which Khalipa and Perelmutter shared their perspectives on the do’s and don’ts of running a gym. Even though I’ve been in the business for over a decade, I still like to take advantage of professional development opportunities, and appreciate hearing the perspectives of others. One of my biggest takeaways from the seminar was about the importance of gym owners clearly defining their core values, and communicating them to coaches and staff.

Obviously, we’ve discussed the core values of CrossFit South Brooklyn on Inside the Affiliate before, and they’re even written on our About page. Those values are that training experiences should be professional, inclusive, and effective – and those values have intuitively guided my decisions over the years with my gym. But soon after the seminar, I decided to take the time to write out exactly what I mean by those values, and added a few as well. More on this below.

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Friday
Aug052016

Steal This Foundations Template for Your CrossFit Affiliate

In January of 2014, we posted an article about the importance of having an introductory course at your affiliate before allowing inexperienced people jump into your group classes. Different gyms often call these programs Foundations, On-Ramp, or Elements. While the ethos of our argument behind having this program holds steady, we've since revised our Foundations template and want to provide you with our most current version as well as some of our goals coming into it. As always, the spirit of Inside the Affiliate is to be a free, open-source resource for the CrossFit community. If you like our template, steal it and make it better!

Click to read more ...